Popular YouTube group Dude Perfect, which first rose to popularity for its basketball trick shots, has secured a significant nine-figure investment, in the range of $100 million to $300 million, from private investment firm Highmount Capital.
Dude Perfect has five members – Coby Cotton, Cory Cotton, Tyler Toney, Garret Hilbert and Cody Jones.
The Dude Perfect YouTube channel has over 60 million subscribers with over 17 billion views.
Dude Perfect is more than just a YouTube channel.
The Dude Perfect team has become adept at family-friendly entertainment, which has been key in attracting more advertisers on YouTube.
Persons:
Coby Cotton, We're, we've, – Coby Cotton, Cory Cotton, Tyler Toney, Garret Hilbert, Cody Jones, it's, Jason Illian, Dude, Cotton
Organizations:
Highmount Capital, Texas, M University, YouTube, Social, Walmart
Locations:
Frisco , Texas, Smoothie